This lecture is authorized by the lecturer, and the online live broadcast is open at the same time:Youtube《brief introduction》The world-renowned social enterprises that many people are familiar with solve social and environmental problems through business models. For example: Toms canvas shoes, GiraDora foot-operated washing machines, VisionSpring cheap glasses and other brands. The lecture explains the concept of social enterprise through specific cases.
We are all eager to see business models that can combine public welfare with profit. Among them, "Cometrue Coffee" is a model among social enterprises. It uses the cases of well-known brands to illustrate the definition of social enterprises.
The lecturer divided the lecture content into three major themes: "Culture", "Strategy" and "Marketing" in an easy-to-understand manner, aiming to "make coffee circulate for a better world" and convey the beautiful dream of coffee.
《matters needing attention》※The reading lectures in the library are free and free to enter. The admission time is 13:30-14:00 (children under 7 years old are welcome to enter at their own discretion). After the venue is full, admission will not be open. The lecture location will be adjusted as necessary depending on the number of participants, which is inconvenient Please forgive me!
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